It’s been a rough go for Nikon recently. Lay-offs, disappointing sale numbers, and more. They’ve taken a back seat to huge industry releases, like the Sony a1 and Canon EOS R3. Nikon needed something big.
In March, we got win that Nikon was developing a new mirrorless camera, the Z 9. But little information was divulged. Nikon took a new marketing direction with the Z 9 release. Instead of laying low like usual, they’ve slowly been building up hype for the camera via teasers and spec leaks.
Nikon set the bar quite high for themselves and many were wondering if the camera being hyped, was even plausible.
Yesterday, the official announcement of the Nikon Z 9 took place, and…and well, wow. What a camera. Nikon has finally hit a home run with the Z 9. It seems Nikon took all of the Z systems faults to heart, and made massive improvements to propel the Z 9 to class-leading specifications and performance.
For a camera offering 45.7 MP, the Z 9 has the world’s fastest still image frame rate of 120 fps, the world’s fastest scanning speed, best in-class 8K video capabilities, and the world’s first truly blackout free electronic viewfinder. And the best part, it’s only $5,500.
On top of that, Nikon also released two new lenses and announced the development of another. The Z 24-120mm f/4 S and Z 100-400mm f/4.5-5.6 VR S were released. The development of the Z 400mm f/2.8 TC VR S was announced. A new FTZ II adapter was released with these new lenses too.
This is a massive release for Nikon in every way. I’ve shot Nikon my entire career, but I’ve spent a lot of time shooting other systems. A huge flaw for the Z system was the lack of a native telephoto option beyond 200mm. Nikon users can now welcome a native Z 100-400mm f/4.5-5.6. The 24-120mm f/4 S offers a fantastic range too for many photography applications. The system is finally much more complete and enticing.